Blog Archives

Hoofbeats Magazine: February/March 2018 issue

Hoofbeats on Cavalletti - Feb/March 2018

We’ve just received our advanced copy of the February/March 2018 Hoofbeats and, as always, it’s a fantastic read. One article that really appealed to us was all about how you can be a Mum and continue to participate in your

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Hoofbeats Magazine: December/January 2017

Hoofbeats December

The pages of Hoofbeats have over the years been filled with tales from readers and vets about horses’ various injuries, and the treatment options taken. The new December/January edition is no different, with Yvette Colomb’s 17 year old Thoroughbred Cleo

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Hoofbeats Magazine: October/November 2017

Inside the October/November issue of Hoofbeats The Road to Recovery  Victorian dressage competitor Renee Pedretti’s path towards a successful career as a rider and trainer has taken a few unexpected turns along the way. Her candid story highlights some of the challenges

Posted in Education, Equine Health, Horse Training, Marketing, News, Tips

Facebook: Policing the policy regarding the sale of horses

The equestrian world was left reeling last week as Facebook commenced enforcing a ban on horse advertising under the rules of its Commerce Policy. The policy – which prohibits the sale of animals on Facebook – has been in effect

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Hoofbeats February/March 2017

Hoofbeats February/March 2017

With the Christmas and New Year break fading from our memories and summer conditions affecting our horse’s management and riding routines, there are those who are fortunate enough to live close to the coast that are able to make the most

Posted in Equine Health, Events, Horse Training, Marketing, News, Riders, Tips

Hoofbeats December 2016 /January 2017

Hoofbeats

This year has been one of highs and lows for equestrians with a number of events and incidents drawing the attention of the wider community. The equestrian action at the Rio Olympics and Paralympics undoubtedly showcased the best of the FEI disciplines to a massive audience.

Posted in Equine Health, Events, Horse Training, Marketing, News, Riders, Tips

Hoofbeats October/November 2016

Hoofbeats October/November 2016

Well, after a four year wait the Rio Olympics and Paralympics have come and gone. The time difference between Australia and Rio resulted in plenty of late nights, but it was well worth it to watch the Olympic disciplines and the Aussies take home the

Posted in Equine Health, Events, Horse Training, Marketing, News, Riders, Tips

Hoofbeats Magazine August/September 2016

Just days after this issue’s publication the world’s largest sporting event will be kicking off in Rio de Janeiro. Gone are the days when being glued to the tv was the only way to watch the irregular coverage of the Olympic equestrian events. With multiple digital

Posted in Equine Health, Events, Horse Training, Marketing, News, Riders, Tips

Hoofbeats 2016 June/July issue

    The countdown is on with just two months to go until the Olympics, which run from 5-21 August, and just over three months until the Paralympics, (7-18 September), undoubtedly the biggest sporting events in the world. We know equestrian fans will be hoping not only that

Posted in Equine Health, Events, Horse Training, Marketing, News, Riders, Tips

Why You Need to Market Your Equine Business?

At Archer Creative, we’ve seen it time and time again. When times get tough, sales run slow and expenses remain stable, many equine businesses give marketing and advertising the axe. Too often, marketing and advertising are the first thing to

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